Best to use a vector-based program when designing logos, such as Illustrator, not Photoshop (which is a pixel-based program). For a website, SVG-based formats are recommended. For any print documents, ESP formats are advised for usage. RGB (red, green, blue) and CMYK (cyan, magenta, yellow, black) are recommended when producing something for a customer.
Certain do's and don'ts of graphic design:
Roberto Blake:
The printing press drastically altered the advancements in typography and graphic design history. Because of the growth in urbanization and the invention of the world wide web, the graphic design industry has been in great flex and constant change. Print was the traditional medium for designers. The Industrial Revolution, and the need to sell new products, fueled advertisement and graphic design. Before 1984, when Apple revolutionized technology and the personal computer, the process of graphic design was very tedious and required patient skill. Adobe Cloud caused a great amount of controversy amongst graphic designers. The only ones benefiting from this change is Adobe. The next step, the pay-as-you-go model from Adobe, seems inevitable for graphic design users.
Paula Scher believes that when it comes to working in graphic design, it is necessary to work hard, as well as experiment and play with the design. It doesn't all have to be solemn--seriousness is needed in order to balance out the often dull and tedious process of graphic design.
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Kate Hoover
Computer Graphic Design class Archives
April 2015
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